"a fish, a barrel, and a smoking gun" |
SIGGRAPH Damage Report (pt. 1) What do you call a $100K paintbrush? About $99,995.00 too expensive? Not much of a punchline, I know, but it's difficult to grin when you're getting sodomized by the 300-pound gorilla that we affectionately call the Media Industrial Complex. That was the impression left on myself, and not a few other SIGGRAPH attendees, by the combined barrage of cheezy CG, humorless feature presentations, uninspired "art pieces", and the frenzy of exhibitioners and their overpriced wares at this year's annual celebration of all things computer graphics. Fittingly, the debacle was held in LA, described in the conference literature as "the city that converts ancient and modern myths to everyday reality." Please. The practical effect of this locale was felt most significantly in the party scene (the only part of the show most people seem to give two shits about, anyway.) With a few notable exceptions (the Amazon
3d Paint Hills was a blast - a great view and a feisty cadre of hackers) these scenes were, contrary to mass opinion, the last places at which you'd want to wind down, shake it up, or meet a sympathetic soul. Unless, of course, you happen to be one of the many who dream of the great CG jackpot - a glamorous position at a production house erasing wires, adjusting color palettes and/or airbrushing zits off of Sylvester Stallone's overpaid ass. In which case a much coveted pass to the ILM or Digital Domain show may just have made your career, not to mention your day. What's most disturbing about the whole scene isn't the lack of humility amongst the giants or the dearth in moving artistic experimentation, but the degree to which the Big Media Hegemony has established its stranglehold on the new technologies associated with computer graphics. How can you expect great art or even whimsy when not only the hardware alone - nevermind the software and maintenance expenses - on an average power SGI runs well into six figures? When the students who're training to use this crap will be paying their student loans for the next twenty years - all so that they might get a precious 15 minutes? 1 hour? a week? on their school's machine. The bottom line is that it's all about the bottom line. And, trust me, it showed.
Sure, Disney/Pixar's Toy Story at least showcased some decent character animation, but if it seemed like the majority of the other pieces were beer ads and silly rollercoaster ride excerpts, it's probably because they were. On the other hand, if you're a clean-freak, you'd have loved the polished marble... Hard to imagine, but one of the most sorely missed exhibitions this year was the VRoom, which offered a few jawdroppors in its past incarnations in early years. The writing's on the wall, though: VR is old news and Interactive Communities is the new shit. The HotWired Lounge was one of the the most popular areas around, less due to people's burning interest in the Web than in their interest in taking long naps on the couches. A few show highlights did transpire there, though, including an acrimonious impromptu debate between geek representatives from Word, Razorfish, SonicNet, HW and Suck over the future of HTML, effective Web design, the relative merits of "cute Netscape tricks", and site/content (mis)management. [Not to worry- it all ended fairly well. If there weren't some degree of mutual respect going on, we wouldn't have bothered baring our fangs in the first place. And, rest assured, we've all got bigger swine to gut than each other...] Everybody seemed to agree that this year's requisite mind-blower was the T_Vision exhibit, which allowed one to zoom in from a satellite's perspective of the globe to as close to three feet from the operator's office window. Thankfully, the close-up views were VR and not true high-resolution photographic shots, but that did little to keep most people from being resoundingly creeped-out by the whole idea.
As for the Electronic Theatre - don't ask me, I was literally put to sleep. And after five days and nights of meals at The Pantry, a popular nearby restaurant whose major claim to fame was not only being open 24-7 but having been so for the past seventy years, excuse me if I'm not suitably intimidated by the prospect of never doing lunch in that town again... (TO FOLLOW: courtesy of the Duke of URL
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